RELEASE DATE: June 1, 2011
CONTACT: Leslie Houck, 404-869-6475
Atlanta, Ga., USA — Anisa International, Inc., a leading cosmetic brush design and manufacturing company, announces that Rachel Pickett has joined the company as Creative Marketing Director. Anisa International is proud to welcome Pickett, a dynamic professional who will help the company’s continued growth.
“We are pleased to welcome Rachel to our team. With her extensive marketing and creative capabilities, she will drive initiatives to leverage consumer insights that translate into cutting edge products and provide market positioning support for our clients,” said company President Anisa Telwar.
As Creative Marketing Director, Pickett is charged with all facets of integrated marketing and product development, including strategy and brand development, managing communication across all channels and providing targeted marketing support to the growing client base.
“I look forward to fusing my passion and expertise in building brands and communication platforms with this innovative and growing global company. The expertise the company has in the industry is unmatched and gives me an amazing foundation to build upon,” said Pickett.
Ms. Pickett brings over 15 years of experience in the areas of integrated marketing and digital programs, including advertising, website/e-commerce development, mobile, social, eCRM, direct response and branding. Most recently, Rachel was the SVP of Program Leadership with Moxie Interactive.
Anisa International, Inc. was founded in 1992 by Anisa Telwar. It is committed to providing innovative product design, manufacturing expertise, and excellent client relations in its quest to become a premier supplier of cosmetic brushes and accessories to customers around the globe. The company highly values its clients, forming creative partnerships to bring client concepts to fruition, providing guidance and marketing assistance to create the best cosmetic brushes and beauty accessories on the market today. Information about Anisa International, Inc. and its manufacturing operations is available at www.anisa.com.